January 3, 2017
Sweden’s favourite car isn’t a Volvo 0
Instead, the Volkswagen Golf topped the sales charts, figures released by Sweden’s carmakers’ association revealed, with Volvo hanging onto the largest overall market share.
In total, 5.9% of new cars bought in the country were VW Golfs. Volvo V70’s, S90’s and V90’s made up 5.7% altogether.
Volvo has been top of the car sales charts since 1962, when the top spot was claimed by a Volkswagen Beetle.
Despite the company now being owned by a Chinese company – Zhejiang Geely Holding Group – it is still regarded as a flagship Swedish brand, and continues to sell the most cars overall in the country, with one in five cars overall a Volvo (21.5%) compared with Volkswagen’s 15.7%.
Car sales in Sweden could see a period of transition, with Volvo’s V70, the most popular car in the Scandinavian country for the past twenty years no longer being produced, in favour of the newer V90 model.
Sweden is Volvo’s second largest market after China.
According to the Swedish carmaker’s association, 2016 saw new records in car sales in the country with 372,000 new registrations, an increase of 8% on the previous year. Truck sales were also up by more than 15%.