Tesla roll out mass market Model 3 0

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After much anticipation, Tesla has finally released the Model 3 – the most affordable car the company has released to date.

The first thirty cars were shipped out to their lucky owners late July, the majority of the new members being employees of the company.

Tesla CEO, Elon Musk, has been understandably vocal in his enthusiasm for the new Tesla, calling it the “best car for its cost, either electric or gasoline”.

The Model 3 starts at £26,650, a price its manufacturer hopes will provide mass market interest.

Despite this being the least expensive Tesla to date, the Model 3 is still pricier than its other main electric rivals: the Nissan Leaf comes in at £23,200, the hybrid Chevrolet Volt at £25,782.  

Previous Tesla models, the “S” and “X”, had a sizable starting price of around sixty thousand pounds, well outside the price ranges of many drivers.

The company intends to manufacture 5,000 units of the Model 3 per week over the remaining course of 2017. In 2018, they aim to increase their output to 10,000 units per week. Prospective buyers are being told if they order now they can expect their vehicles by the end of next year.

This lengthy waiting time has done little to distract buyers, with more than half a million already having placed deposits.

If Tesla manages to hit this figure by the end of the year, it will have outperformed BMW, Mercedes and Lexus in the US.

Speaking at the delivery ceremony at the firm’s plant in Fremont California, Musk drove onto the stage in a Model 3.  

“For the future, the future being now, the cars will be increasingly autonomous,” Mr Musk said.

He added that every Tesla model had the hardware needed to drive itself.

“You will be able to watch a movie, talk to friends, go to sleep…”

The Model 3’s electric battery will run for 354km (220 miles) before needing a recharge, Tesla says.

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