Apple CarPlay starts with Ferrari, Mercedes-Benz and Volvo 2

Apple-CarPlay-starts-with-Ferrari,-Mercedes-Benz-and-VolvoApple CarPlay is Apple’s new in-car system which comes with Siri, Maps, music applications and more.

The announcement of the system was originally made at Apple’s WWDC conference last year. The Apple CarPlay brand is part of a new initiative for Apple to develop iOS with more in-car information and entertainment systems, in line with Apple’s AirPlay technology which is their home system piece of technology. iPhone users will see their phones instantly link-up with car systems.

Siri, Apple’s talking assistant is the focus of the new CarPlay system. It will act as the main connection between the driver and the system, allowing drivers to send listen to saved voicemails, make calls, listen to Siri reading out text messages and also access their contacts. Apple maps will also play a major part with the technology, It will act as a GPS system which displays directions on the car’s screen and will also speak out directions. Digital music will be part of the system with not only i-Tunes being made available but iHeartRadio (available in the United States) and Spotify,


Safety first

CarPlay is seen as a great safety device too. Many iPhone users use their phone whilst on the road. This new system in effect allows users to use their phone whilst on the road but in a safe manor. Greg Joswiak, the Vice President of iPhone and iOS product marketing Greg Joswiak said “iPhone users always want their content at their fingertips and CarPlay lets drivers use their iPhone in the car with minimised distraction,” Clearly Apple has safety in mind when designing the in car technology.


Other automotive companies involved

Ferrari, Mercedes-Benz and Volvo will be showing off their CarPlay systems in cars later this week. These three automotive companies have been involved with the development of iOS in-car technology as mentioned at the WWDC for sometime now. These three won’t be the only companies to be involved however. Also included will be BMW, Ford, General Motors, Honda, Hyundai Motor Company, Jaguar Land Rover, Kia Motors, Mitsubishi Motors, Nissan, PSA Peugeot Citroen, Subaru, Suzuki and Toyota.



Apple are not the only ones developing such technology in the automotive industry. Others include Google, who have launched the Open Automotive Alliance in January of this year at the CES trade show in Las Vegas. They use the Android operating system as opposed to Apple’s iOS. Microsoft are also strong competitors in the market of new generation in car technology.