Fiat at the Los Angeles Motor Show 0

Fiat ensured that visitors of the Los Angeles Motor Show left with a good impression. They unveiled three new models at the exhibition.

Hot hatchbacks seem to be in fashion at present in the United States. Fiat have taken full advantage by showcasing their new Fiat 500, Fiat four door 500L, the new electric 500e along with the new 500 Abrath, which came in cabrio guise.

At the moment, Fiat’s reputation is not exactly well known in the United States of America. These three new models now have momentum to build on, following the recent success of the Fiat 500. One quarter of Fiat’s sales have been in California. The Los Angles Motor Show is the ideal platform for Fiat to build their success on.

Fiat has to be wary of MINI, who is offering very strong competition for small urban hatchbacks at the moment. For each model that Fiat has announced, MINI has a direct competitor.

The Fiat 500L is in direct competition with the four-door Mini Countryman. The only major difference between the two is that the Mini is five inches longer with more cargo room, meaning it has just a bit more room. It has a 1.4 litre turbocharged inline four cylinder engine, reaching a maximum of 160 BHP and 184 pound-feet of torque. The vehicle will run in all wheel drive, with an AWD coming in the future. The 500L is made available in three different trim levels, Pop, mid-level Easy and Premium Lounge.

A brand new Fiat 500L Trekking will also be unleashed onto the market. This has more of a unique style to it, with a more aggressive body kit and larger and unique alloy wheels. All 500 L models will be on sale by mid-2013.

Pegged as a 2014 model, all versions of the 500L will go on sale in mid-2013.

The 500c Abrath will compete with the Mini Cooper S Roadster. It will come with a 1.4 litre turbocharged inline four cylinder engine. The engine will output a total of 160 BHP and 170 pound-feet of torque. The car will have a five speed manual transmission with power shifting to the front wheels. The “c” in the name refers to the vehicle’s soft top.

The “e” in the Fiat 500e model stands for electric. California has strict emission rules, meaning consumers must offer emission free vehicles otherwise they would not be allowed to sell in the state. Fiat simply had no choice with this one.